What’s The Difference – PLR, MRR, RR

Private Label Rights (PLR)

PLR is the King of all available licenses. It allows for re-branding, and for it to be changed in any way you wish. You are allowed to put your name as the author of the product, but are not allowed to claim any copyright as the product is available to many others also.

Some PLR products are very restricted and have limits to what can be achieved, always make sure you read the license.
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Master Resale Rights (MRR)

MRR rights are very similar to PLR products, however, you are not allowed to change the product in any way or claim authorship over the product. The beauty of MRR products is that they you can resell the product to your customer with resell rights.

This then allows your customer to sell the product to their customer.

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Resale Rights (RR)

Resale rights allow for the product to be sold to your customer as is,
it cannot be changed. The customer then has no rights to pass it on or sell to  their customers. In basic terms, once you receive a product with resell rights you can sell it on to your customer and the sales stop there.

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Personal Use Rights

You are allowed to use the product for your own knowledge,  you are unable to sell the original product on to your customers.